The image above is a double page spread from NME magazine featuring Nicki Minaj. This spread employs various codes and techniques in order to relate to its audience. Firstly, its bold pink colour scheme ties in closely with the representation of the artist as a pop culture icon. The artists overall style is almost reminiscent of bubblegum pop, this is evident through the use of bright pink and other bold colours in both the design of the page and the images featured. The singer features also as the model for the main image, her clothing and props are also highly conventional for the pop genre and the use of zebra print and multicolour jewellery connotes the same upbeat feel that the genre represents.

In terms of content this article is also interesting in that it uses religious terminology and chooses to represent itself as almost reminiscent of the bible in the way that it is structured in the form of the Ten Commandments. This also places the artists on a figurative pedestal in that it represents the artists as some kind of religious figure; this is also interesting in that some people would describe this particular singer’s fan base as similar to a religious following.

This article is highly appropriate for its target audience is its use of all the genre conventions pertaining to the artist’s style of music but also appeals to the more mature audience that reads NME magazine through its use of religious motifs and professional terminology in the text. The high gloss look and heavily airbrushed photography are also common indicators that this magazine is part of the mature reader bracket of magazines.